Hi, I’m Keifer Willie.
A Senior Graphic Designer with experience in Marketing and Advertising.
Austin-based graphic designer specializing in automotive advertising, with 5+ years of experience creating compelling marketing materials across a wide range of media. I enjoy transforming ideas into dynamic, effective design solutions, streamlining processes to improve efficiency, and developing cohesive brand identities that connect with audiences and deliver meaningful results.
The Automotive Advertising Agency
A collection of the work I did over my two years at The Automotive Advertising Agency. Included are Hero Images, Email Blasts, Magazine Ads, Newspaper Ads, Catalogs, Billboard Designs, and other various print materials and mockups.
Convict Hillbillies
The Convict Hillbillies are a country band in South Austin that commissioned me for a new logo. In addition to using the logo on their album, the band also asked for versions of the logo that were to be used for their partnership with Madrone Coffee Co. with the blend name “Outlaw”.
GOAT
Project which focused on rebranding and creating web and mobile apps for a startup dockless scooter company which allowed customers to run their own small scooter company through the created tools.
Twin Liquors
By capitalizing on Twin Liquors' local origins, and Texas Prohibition-era history, the team and I and created an app and other deliverables while giving the brand a modern twist.
Over The Moon Bakery
Rebranding project for a local bakery.
PackYak
PackYak is a moving company which packs, moves, and unpacks for it's customers. This application gives workers and administrators the toolset required to carry out their work expediently.
Tucci’s Southside Subs
Rebranding project with the objective of elevating the brand identity for a local sandwich shop.